In 2020, American citizens received almost 46 billion robocalls, with around 40% of these being thought to be fraud-related. No wonder fraudulent robocalls are the top source of consumer complaints to the Federal Communications Commission (FCC). The source of these spoof calls is the very same outbound dialing technology that enables companies to communicate with their customers.
So, to protect consumers, the FCC directed carriers to implement robust call authentication. STIR (Secure Telephone Identity Revisited)/ SHAKEN (Signature-based Handling of Asserted Information Using tokens), identifies signs of fraudulent, automated calls.
Although it adds authentication and verification steps to the traditional call flow architecture to validate call authenticity, STIR/SHAKEN can lead to legitimate calls labelled as spam.
Hammer’s Outbound Dialing Assurance service with STIR/SHAKEN decoding protects your legitimate calls by identifying blocked calls or mislabeled calls as “not trusted” or “not verified”. The Hammer team then works with you and your service providers to identify the root cause of the issue to ensure your legitimate calls are labelled correctly.